BlogOpen Menu

Blog

Latest Insights

We believe in sharing knowledge, not hoarding it.

News

TBL adds Director of Development, two Brand Designers to staff

The Brand Leader recently announced the addition of Aram Tchividjian, Lauren Skrade, and Karl Tremper to our staff.

Branding

The Day We Became the Client: Our Rebranding Story

After two decades leading companies through this minefield of fear and uncertainty, I had the opportunity to experience the rebranding process myself.

Branding, Leadership

It’s Just Printing, What Could Possibly Go Wrong?

When great design and beautiful printing meet, the results connect and resonate deeply with your audience.

Branding, Social Media

What Does The Overhauled Facebook Feed Mean For Our Business?

Facebook has officially announced several changes to their News Feed in an effort to promote “meaningful interactions” between users.

Branding

Is Being Different Deadly for your Brand Success?

Many times the pursuit of different goes into dangerous territory and bleeds over into decisions about what services to offer, how to offer them, and what sacred cows to sustain.

Resources

Prepare now for your Holiday Season

Are you prepared for the Holiday Season? Most Top 1000…

Leadership

Working Together: 7 Criteria for Success with The Brand Leader

Over time, we realized that clients, once they get past quickly being able to evaluate capabilities, really can choose from a lot of great firms in our industry who do fantastic work.

Web, Branding

How To Know When To Redesign Your Website

As you start to assess your website, consider these seven signs it could be time for a website redesign.

Branding, Leadership

The Do’s and Don’ts of Building Great Branding

Unforgettable brands are the result of setting clear expectations for customer experience, and then consistently meeting and exceeding those expectations.