GREENVILLE, S.C. – The Brand Leader, a branding and marketing agency headquartered in Greenville, South Carolina, recently announced the addition of Ann Leigh Wilson to its growing digital marketing team, as well as the promotion of Rich Hefty to Senior Copywriter, for the agency’s clients as well as its Active Lifestyle Brands division.
A native of Anderson, SC and a graduate of Clemson University, Wilson joins The Brand Leader as Digital Marketing Coordinator, helping to drive and execute the agency’s digital marketing initiatives for its core clients, as well as the agency’s Active Lifestyle Brands division. Wilson is also an on-air personality for 98.5 FM in the Greenville area.
“Ann Leigh’s experience, coupled with her tenacity for learning, and a passion for all things digital, make for a great addition to our digital group,” said Kyle Duford, Executive Creative Director. “We’re excited to have her bolster our digital offerings, research, and client relationships alongside our brand and account management team.”
Additionally, Hefty, who has been an integral part of the agency’s copywriting team for major brands, has been promoted to Senior Copywriter. “Rich has been way more than just a solid copywriter for us over the years; he’s been a significant collaborator in conceptualizing and creating brands, not to mention ongoing marketing campaigns alongside our creative team,” said Chris Heuvel, Creative Director. “Rich’s promotion continues to mean great things for our current and future clients, especially as we build thought leadership and relevant content for their audiences.”
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For more information: Kyle Duford
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