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The Job

We are looking for a knowledgeable Sr. Art Director who will be able to lead a team of artistic people, concept and create brand designs, and coordinate resources in an effort to create unforgettable brands for our clients, focused on outdoor brands. Our Sr. Art Director will meet with clients and internal departments to discuss and establish project objectives, research current trends and the target demographic, and design and troubleshoot all visual aspects of new and re-designed brands, from the initial planning stages until the finished brand is presented to the client. You should possess an understanding of graphic design concepts and software and excellent interpersonal skills. 

To succeed as our Sr. Art Director, you should be a creative and communicative multitasker with exceptional project and time management skills and the ability to switch from logo design to layout design with ease. You should be punctual, perceptive, and detail-oriented with a great mind for developing and realizing the vision of a brand and brand campaigns.

  • Leads the artistic development of marketing and promotional pieces, including print, online, mobile, and video
  • Supervises, coaches, and manages a team of graphic designers, photographers, illustrators, production artists, and creative freelancers
  • Meets art department work standards by following production, productivity, quality, and customer service standards
  • Formulates art concepts by creating the initial designs, then supervising the production team engaged in executing layout designs for artwork and copy to be presented by visual communications media
  • Collaborates with designers and other team members to implement creative direction across all brand collateral
  • Conceptualizes, coordinates, and directs video and photoshoots
  • Identifies creative work process improvements
  • Meets art department cost standards by monitoring expenses and implementing cost-saving actions
  • Reviews daily design work produced by the art department and provides direction and feedback for revisions to ensure design quality and timelines are met
  • Meets and presents final layouts, new brand designs, mood boards, storyboards, and illustrations to clients; and responds to client commentary and requests
  • Updates job knowledge by participating in educational opportunities, reading professional publications, and participating in professional organizations.
  • Enhances art department and organization reputation by accepting ownership for accomplishing new and different requests
  • Bachelor’s Degree in an art, fine arts, or graphic design
  • Minimum 5 years of experience as an art director or creative director
  • 3+ years within an agency environment
  • Works well in a kinetic, deadline-driven agency environment
  • Demonstrated industry knowledge and skills
  • Coordination, Creativity, and Vision
  • Excellent time management
  • Strong graphic design skills
  • Developing creative standards
  • Proficiency with illustration and design tools including prominently Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere, and After Effects)
  • Proficiency in the Adobe XD process, or exporting files to the development team (via Zeplin or similar programs) 
  • Proficiency in typography layout (kerning, leading, and flow master)
  • Multimedia content development
  • Background in Keynote/Powerpoint and Google Suite
  • Working knowledge of ZeroHeight for creating brand guidelines
  • Excellent communication skills
  • Fun, sense of humor
  • Previous outdoor and.or lifestyle brand experience
  • Likes dogs
  • You tell us your Enneagram number in your initial cover letter
  • Apple Mac-based business
  • Competitive compensation
  • Performance reviews every six months
  • Generous PTO policy
  • Ability to develop and refine skills with career advancement opportunities
  • Simple IRA with employer match contribution
  • Employee appreciation programs
  • Working with an awesome group of really intelligent people
  • The coffee is delicious
The Company

For 22 years, The Brand Leader has been creating and leading national brands of various sizes, and to support that brand, a wide array of integrated campaigns, collateral, and websites.

To create these brands and their websites, our Greenville, SC-based art team includes creative directors, art directors, and graphic designers with a vast knowledge of design skills, along with project managers. We are all incredibly proud of our craft and live and breathe branding, marketing, and design – to us, it’s more than just a job!

If this sounds like a potential fit, let’s talk. Email us at and include a link to your portfolio(s)