We're not called The Brand Leader for nothing. We pride ourselves on building best in class brands and then helping to lead them into growth.


Brand Audits

Our Brand Audit meticulously evaluates your brand's current position in the market, assessing its strengths, weaknesses, and coherence across all touch points. This strategic review identifies opportunities for growth, ensuring your brand's messaging and identity align with your business objectives and audience expectations.


Logo Design and Identity Systems

A logo is the visual identification of your brand. But your brand's visual identity goes beyond just the logo. Colors, typography, and image stylization should all be thoughtfully considered to create lasting connections with your audience.

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Brand Voice & Tone

A brand's voice and tone are paramount to its differentiation and positioning. We craft your voice in the brand's unique style and then create the tone tailored to resonate with your specific audiences.

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Brand Collateral

How do your customers engage with your brand? We can help amplify your story by translating your brand to an infinite array of print, digital, and motion assets that reach your audience with the right message at the right time.


Brand Guidelines

After creating or refreshing a brand, we create a complete set of brand guidelines, including brand platform, voice & tone, positioning statement, visuals, logo standards, and other specifics for your brand.


Brand Architecture

Just like every building needs a strong framework and foundation, every business needs a solid brand architecture. We help strategize and build brand architectures that create clarity, consistency, and synergy between the parent brand and it's sub brands.

The TBL team is out of their minds (in a good way)!

Their work looks so epic! Their creativity and ability to communicate data in a clear, concise, and entertaining way goes way beyond what any other agency could have produced in such a short time frame. We’re stoked!

Dave Lion / Ventura County Coast Lodging Association

Great brands take a lot of work. Luckily, we're here to help.

MANY BUSINESSES AND people aren't familiar with what a brand really is — a logo? A set of standards? — well, all of it and more. When you're considering a rebrand, lots can go into it. Great brands know that to be effective, especially during a rebrand, they must be clear and creatively communicate the brand at every touchpoint, in a unique and meaningful way, and in their authentic brand voice.

That means lots of documents, thought leadership, and energy goes into making (and remaking) a brand. Here, in our Ultimate Guide to Rebranding, we'll walk you through what's entailed, timelines, budgets, and more. Plus, we'll help you locate your next branding agency and what you should look for in a partner. Finally, we'll showcase common pitfalls to be wary of.

Download the
FREE Ultimate Guide
to Rebranding