News / Jan 7, 2023
UTM Codes: The Decoder Ring of Digital Marketing
Think of UTM codes like breadcrumbs in a fairy tale….
News / Nov 9, 2022
Outside Magazine names TBL 11th Best Places to Work
For the second consecutive year, The Brand Leader (TBL) has…
News / Nov 3, 2022
Expanding our Capabilities, TBL Continues Rapid Growth
The Brand Leader (TBL), a premier advertising and marketing agency,…
News / Sep 19, 2022
11 awards won in the 2nd annual NYX Awards
Four Grand Prize awards and a Gold for Advertising Agency…
News / Jul 7, 2022
“Best Places” award goes to The Brand Leader for second straight year
TBL was named for the second consecutive year as a…
News / Mar 23, 2022
11 new staff added, and two more promoted
Agency adds experience to Digital, Creative, Interactive, and Account Services…
News / Nov 9, 2021
TBL Named one of Outside Magazine’s Best Places to Work
The Brand Leader was named an honorable mention in Outside Magazine’s 2021 Best Places to Work. Outside Magazine has been naming companies to this list since 2007.
News / Jun 29, 2021
TBL Relaunches Legacy Brand PowerBar’s New Website
The Brand Leader recently partnered with Pivot Nutrition to launch the new PowerBar® website and marketing initiatives.
News / Jun 22, 2021
TBL Named a Best Place to Work in SC
The Brand Leader was named one of the 81 Best Places to Work in SC by SCBIZ and the SC Chamber. The results were based on anonymous feedback from employees.
News / Apr 9, 2021
TBL Hires Two, Promotes Two
The Brand Leader has recently announced that they have hired two new employees, as well as promoting two of their staff members to senior positions.
News / Mar 9, 2021
TBL wins five ADDY Awards
We are humbled and delighted to have won five ADDY Awards for our recent work. “It’s even more rewarding to know the work has propelled our clients’ brands forward.”
The Burger King Redesign: Through the Lens of The Brand Leader Team
When Burger King recently redesigned its iconic logo, there was a lot of feedback. Here, we break down the rebrand through the eyes of our team—from the creative to the practical.
News / Dec 7, 2020
TBL Adds Senior Leadership, Promotes Two
The Brand Leader hires Ashley Galloway as Senior Brand Manager, and promotes Lauren Skrade to Associate Art Director and Zach Halleck to Digital Art Director.
News / Aug 24, 2020
TBL adds Director of Development, two Brand Designers to staff
The Brand Leader recently announced the addition of Aram Tchividjian, Lauren Skrade, and Karl Tremper to our staff.
News / Dec 25, 2019
‘Twas The Brand Leader Christmas
The crew readies for a new year of branding and marketing, from near the Christmas tree and fire place. Snuggle up and read on.
News / Sep 20, 2019
TBL Expands Digital Marketing Team, Hires Duford to Lead Initiatives
The Brand Leader has hired Kyle Duford as its Director of National Brand Strategy and Digital Marketing.