
The Brand Leader™ /
We are an integrated branding creative agency that connects companies with customers in game-changing ways, specializing in advertising, brand, & design.
With thousands of brands served in over 24 years internationally, we pride ourselves
on delivering the same attention to any brand across the country.
WHAT WE DO /
Create
Brand
Moments
Our Services
Brand Strategy is the plan that gives legs to the specific goals that come out of the business. A clearly defined — and eventually, executed — brand strategy can have a pervasive effect on the entire business. It’s the thread between the brand itself and how/when it connects to your consumer’s needs. Read more »
LATEST NEWS & INSIGHTS /
TBL is pleased to announce two major developments: the hiring of Kelly Blake as Sr. Director of PR and Integrated Marketing and being selected as the Agency of Record for Ventura County Coast (VCC).
GREENVILLE, SC – August 27, 2023 – The Brand Leader, a preeminent branding and advertising agency headquartered in Greenville, SC,…
01
Research &
Insights
02
Branding
Process
03
Design &
Execution
04
Launch &
Strategy
Beyond the
BrandworkTM
The Stages /
Research & Branding
- Brand Strategy
- Brand Naming
- Brand Voice & Tone
- Color Palettes
- Typography
- Logos and Identity
- Brand Guidelines
Design
- Business Cards
- Letterhead/ID Systems
- Brand Comms
- PowerPoint Template(s)
- Environmental Branding
- Add’l Marketing Collateral
Requirements
- Content Load Document
- Visual Sitemap
- UX/UI Design (Wireframes)
- High Fidelity Design Comps
- Requirements Documentation
Development
- QA and testing
- Technical SEO Best Practices
- Google Properties Installation
- Tag Implementation
- SSL Certificate
- Launch Plan
- Hosting Plans Available
Beyond the BrandworkTM
- Digital Marketing
- Analytics and Reporting
- Social Media Strategy & Design
- Onsite Optimization and A/B Tests
- Additional Marketing Support
- Brand Guardianship
- Ongoing Strategy