Director of Brand Partnerships

Troy Kent

With a 20+ year track record in tech strategy, digital commerce, and strategic partnerships, Troy brings a rare blend of analytical depth and creative vision to the agency.

Superpower
Building strategic alliances that enhance our clients' capabilities and market presence

Fun Fact
Troy was drafted by the Cleveland Indians and played 3 years of minor league ball

Alma Mater
Stanford University

MEET OUR TEAM

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Troy Kent, Director of Brand Partnerships

Troy Kent has always had a thing for high performance — whether it’s on the field, in the market, or at 10,000 feet.

A Stanford dual-sport athlete turned investment analyst, he’s now decoding the DNA of powerful brands with the same rigor he once brought to disruptive tech and IPO pipelines. Precision is his playground.

Now, as Director of Brand Partnerships at The Brand Leader, Troy’s not just opening doors — he’s architecting strategic collaborations that drive mutual growth and build brands. He works closely with leaders, VCs, and founders to position brands for standout success, bringing a rare blend of financial savvy, storytelling instinct, and go-to-market know-how to the table.

Think venture brain with a wanderlust soul. He believes great storytelling wins every time — especially when backed by clean data, cold powder, and a strong cup of Cuban coffee (ask him about that one over drinks).

When he’s not knee-deep in pitch decks or creative briefs, you’ll find him deep in the backcountry, curating a playlist that veers unapologetically from Dylan to KRS-One to Khruangbin. He thinks better with skis on, talks better with dogs nearby, and believes every brand (like every great hike) should leave you changed by the time you reach the summit.

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