rich's Latest Posts 06/11/24 Say It Your Way: Crafting a Brand Voice That Gets Noticed Have you ever said, “That doesn’t sound like them,” when… Rich Hefty 01/26/24 AI in the World of Branding Real Talk About Artificial Intelligence AI has been around for… Rich Hefty 10/14/21 Finding Your Brand Voice Not only does brand voice relay specific details about your offerings, it also helps customers decide if they want to support you. Rich Hefty