When In Good Taste launched in 2020, founders Joe Welch and Zach Feinberg had a simple goal: to make quality wine more accessible and less intimidating. By offering world-class wine in single-serve bottles and guiding interactive tastings of curated flights, they created an enthusiastic community of wine lovers from all walks of life. As their community grew, they asked The Brand Leader to help them craft a brand that celebrates the welcoming sense of connection that great wine brings to everyday people and ordinary moments.
2022 NYX Award - Grand Winner, Website
2022 NYX Award - Gold Winner, Brand
2022 Muse Award - Platinum, Brand