The Brand Leader
The Brand Leader's Latest Posts

04/21/21

ROSÉ vs. Seltzer: Let the Summer Games Begin!

Rosé season is upon us again and at Benson we’re…

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03/23/21

Sauvignon Blanc: Through the Eyes of Winemakers

Sauvignon Blanc is having a moment. In July 2020, Nielsen…

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03/16/21

Celebrating the Women Behind Wine

With each glass selected, we have the opportunity to champion…

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03/11/21

Positive on Paso: Why You Should Look to Paso Robles Cabernet Sauvignon

Cab is still king in the U.S. wine market, but…

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03/09/21

TBL wins five ADDY Awards

We are humbled and delighted to have won five ADDY Awards for our recent work. “It’s even more rewarding to know the work has propelled our clients’ brands forward.”

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01/12/21

The Burger King Redesign: Through the Lens of The Brand Leader Team

When Burger King recently redesigned its iconic logo, there was a lot of feedback. Here, we break down the rebrand through the eyes of our team—from the creative to the practical.

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09/22/20

The Modern Wine Rack

We’ve assembled our criteria for each coveted spot in a…

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09/22/20

Why Cool Climate Edna Valley is HOT

Five things to know about Edna Valley AVA. Burr The…

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09/20/20

5 Fun Facts About Wine Direct Shipping

Here are five fun facts about winery DTC shipments, and…

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08/24/20

TBL adds Director of Development, two Brand Designers to staff

The Brand Leader recently announced the addition of Aram Tchividjian, Lauren Skrade, and Karl Tremper to our staff.

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