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GREENVILLE, S.C. – The Brand Leader, a branding and marketing Agency headquartered in Greenville, South Carolina, recently announced the addition of three to their staff. Aram Tchividjian, Lauren Skrade and Karl Tremper join the agency as Senior Development Director, Brand Designer, and Production Designer, respectively.

Tchividjian expands the Agency’s capabilities specifically for The Brand Leader’s National and Global Brands and e-commerce customers. He brings 20 years of experience with him in his role at The Brand Leader, including that from Palm Beach, Fla., where he most recently served as Technology Manager for the agency 2TON. In his role as Development Director, he will ensure that digital marketing initiatives and services are supported and strengthened, including hosting responsibilities for web clients, and will lead all web and e-commerce technical and support initiatives, and digital marketing support for existing clients.

A recent graduate of Bob Jones University, Skrade brings her eye to the agency as a Brand Designer. She also holds Gold and Silver Student ADDY awards in Integrated Brand Identity (2018), Logo Design (2018), Editorial Spread Design (2018 and 2019), and Package Design (2019).

Tremper, also a recent graduate of Bob Jones University, will offer his expertise as a Production Designer, balancing between graphic design and production and print management.

“It goes without saying that we are thrilled to be able to add three team members of this caliber to The Brand Leader during a great time of growth and expansion,” said Kyle Duford, Agency Director. “We’re in a very strategic growth phase of our agency. More and more, our cornerstone clients require a deeper level brand support and creation in all areas; this further positions us to be prepared to grow and keep pace with our key clients to support their digital, brand, and overall growth initiatives. in an ever-changing marketplace”

About The Brand Leader
Founded in 1999, The Brand Leader is a branding and marketing firm headquartered in Greenville, South Carolina. Formerly known as Showcase Marketing, the Brand Leader is in its 22nd year, focused on transforming great companies into unforgettable, strategically positioned brands for clients and non-profits across the U.S.