Blog
Blog
The Brand Leader wins second consecutive “Best Places” award
July 7, 2022 (GREENVILLE, S.C.) The Brand Leader, an advertising…
The Brand Leader adds 11 staff, promotes 2
Agency adds experience to Digital, Creative, Interactive, and Account Services…
10 Key Steps to Rebranding in 2022
A rebrand is a change in brand identity for your organization. It covers all aspects of what makes a brand, including identifying competitors, establishing vision and mission, and clarifying voice and tone.
TBL Hires Jamie Douglas as Senior Brand Strategist
The Brand Leader recently hired Jamie Douglas, former Dunlop Sports executive, as a Senior Brand Strategist.
Breaking Down a Brand Audit
A brand audit is a way to define the strengths and weaknesses of your company’s overall brand strategy and give you actionable takeaways for improving.
TBL Named one of Outside Magazine’s Best Places to Work
The Brand Leader was named an honorable mention in Outside Magazine’s 2021 Best Places to Work. Outside Magazine has been naming companies to this list since 2007.
Finding Your Brand Voice
Not only does brand voice relay specific details about your offerings, it also helps customers decide if they want to support you.
What are the 12 Brand Archetypes?
The 12 Jungian brand archetypes provide crucial information about your brand voice, values, and overall position in the marketplace.